Brand Watch

From Europe to Mumbai: bugatti Arrives in Style to Sky City Mall

Renowned European footwear brand bugatti has officially entered Mumbai with the opening of its first-ever store in the city at Sky City Mall, Borivali on 5th September. Spanning over 1,000 square feet, the new outlet marks a significant step in bugatti’s retail expansion across India, bringing its signature blend of style, comfort, and European craftsmanship to Mumbai’s fashion-conscious shoppers. The […]

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Superkicks Unveils New Flagship Store in Mumbai

It’s been seven years since Superkicks first disrupted the retail landscape in Mumbai with the launch of their first store in Khar, marking a pivotal moment in India’s streetwear story. Now, Superkicks Mumbai has moved to a bigger space, starting an exciting new chapter. This new Mumbai flagship store is all set to be a dynamic cultural […]

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AstorMueller Announces its Indian Joint Venture: nuvora

AstorMueller AG, the Switzerland based renowned European footwear major that manages brands like bugatti, TT.BAGATT and Salamander has announced the formation of its Indian joint venture, nuvora. This strategic restructuring comes as part of AstorMueller’s broader push to make India one of its largest markets. Designed to accelerate market penetration and strengthen brand presence, it […]

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US Tariffs on Vietnam Could Upend Nike and Sportswear Giants

Global sportswear giants like Nike and Adidas could face a major setback as the U.S. government considers imposing tariffs on Vietnamese imports, potentially shaking up their supply chains and pricing strategies. Vietnam has become a key manufacturing hub for sports apparel, with Nike producing half of its footwear and over a quarter of its apparel […]

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HEYDUDE partners with Metro Brands Ltd. to enter the Indian footwear market

HEYDUDE, a Massachusetts-based footwear brand acquired by Crocs, Inc. in 2022, has announced its entry into the Indian market through a collaboration with Metro Brands Limited. Famous for its comfortable footwear for men, women, and children, HEYDUDE will debut in 25 retail stores across India. Its popular designs, such as the Wally and Wendy, are […]

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Carrefour to re-enter India in partnership with Apparel Group

French retail giant Carrefour is making a comeback in India after a decade, through a franchise partnership with Dubai-based retail conglomerate Apparel Group. Carrefour, which operates over 14,000 stores across 40 countries, initially entered the Indian market in 2010 but exited in 2014 due to business challenges and the inability to secure a partner for […]

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West Bengal to Invest in Calcutta Leather Complex

The state government of West Bengal has decided to inject approximately 100 billion rupees into the Calcutta Leather Complex. This investment will lead to the establishment of 187 tanneries and 139 footwear units, creating 250,000 new jobs. This will increase the total employment from 500,000 to 750,000. Chief Adviser to the Chief Minister, Alapan Bandyopadhyay, […]

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