NEWS

PUMA signs rising cricket stars Riyan Parag and Nitish Kumar Reddy

PUMA India has signed cricketers Riyan Parag and Nitish Kumar Reddy to strengthen its connection with Gen Z consumers. Riyan Parag, a 22-year-old right-hand batsman from Guwahati, stands out as the highest run-scorer among uncapped players in a recent cricket league and was part of the victorious Indian Under-19 team at the 2018 Under-19 Cricket […]

NEWS

Ludic Unveils New ‘Enhanced Canvas’ Sneaker Collection

Footwear-focused lifestyle brand Ludic has launched a new collection of home-grown canvas sneakers. Designed and manufactured in-house, these sneakers cater to both men and women, blending classic and modern styles. The Enhanced Canvas Low sneakers merge timeless canvas design with unique details. Crafted from high-quality canvas fabric, suede, and leather panels, these sneakers feature extra […]

NEWS

EU Court Rules Against Nike in Trademark Dispute with Puma

The General Court of the European Union, the second-highest court in the EU, has denied Nike’s trademark application and ordered the company to cover Puma’s legal expenses. Nike had sought to trademark “Footware,” a blend of “foot” and “software” or “hardware,” for a range of tech-related products. Nike can appeal this ruling to the European […]

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CHUPPS – Slide into Recovery

In the dynamic realm of athletic recovery, every stride holds the potential for rejuvenation. Whether you’re a seasoned professional or a dedicated enthusiast, the journey to peak performance is as much about restorative care as it is about rigorous training. This is where CHUPPS emerges as a beacon of innovation, reshaping the landscape of sliders […]

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Stepping Towards Expansion: INC.5 

With a network spanning over 220 retail outlets nationwide, Inc.5 is rapidly emerging as the preferred choice for discerning individuals. Marking a significant milestone of 25 years in the industry, the brand has garnered a dedicated following for its premium leather footwear and accessories. Since securing funding in October 2023, Inc.5 Shoes has made significant […]

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