In 2023, adidas Running reimagined the Supernova family with a precise focus on comfort and fit. In 2024, the portfolio is expanding with the introduction of Supernova Prima – a brand-new model, launching in a Preloved Scarlett/Solar Red colorway, marking the first of five Supernova colorways launching this summer. The Supernova Prima is packed with […]
BUILT TO HELP REDUCE DISTRACTIONS Herzogenaurach, June 4, 2024 – Today, adidas unveils its FW24 London Tennis Collection – a range of apparel crafted with comfort in mind – including seamless material construction, to help players focus whilst performing in major moments on grass court. The seamless material construction, used in the Men’s Seamless AEROREADY FreeLift T-Shirt Pro […]
Press Release: May 29, 2024 Bata India has officially named Deepika Deepti as its new Head of Marketing. With over 20 years of experience in marketing and business roles across leading brands, Deepti brings a wealth of knowledge from both the Indian and international retail sectors to her new position. Commenting on the appointment, Gunjan […]
By Arvind Bajaj, footwear enthusiast and connoisseur Quality footwear involves much more than simply choosing between leather or rubber soles. There is a wide array of types within each category, each with its own specifications and advantages. Here’s a simple guide to the most prevalent types of soles for high-quality shoes and boots. Leather soles […]
“We are pleased to see solid progress as we embark on our strategic transformation plan for the year. The disciplined operational and financial strategies we have implemented, along with the effective execution by our teams, have enabled us to meet or surpass expectations on our key performance indicators,” stated Joe Vernachio, Chief Executive Officer. “Our […]
In a significant development, David Schröder will assume the position of co-CEO at Zalando alongside fellow co-founder Robert Gentz, following the decision of David Schneider to step down from his role. These adjustments aim to enhance the execution of Zalando’s strategic vision, which revolves around the expansion of the business along two growth pathways: Business-to-Consumer […]
Exploring the Anatomy of Comfortable Footwear By Arvind Bajaj, Footwear enthusiast and Founder Ezok Shoes Comfort is king when it comes to footwear. Whether you’re pounding the pavement on a morning run, standing for hours at work, or simply going about your daily activities, the right pair of shoes can make all the difference in […]
Puma has rolled out its inaugural global campaign in a decade, highlighting the brand’s enduring association with speed, a trait deeply ingrained since its inception in 1948 by Rudolf Dassler. Dassler’s vision was to craft footwear that mirrored the agility, swiftness, and nimbleness of a puma. Titled “See The Game Like We Do: FOREVER. FASTER.”, […]
Blog By Arvind Bajaj, Ezok Shoes, footwear enthusiast and connoisseur In the bustling world of fashion, where trends come and go like whispers in the wind, one aspect remains constant—the meticulous craftsmanship that goes into creating every pair of shoes. Behind the shimmering storefronts and glossy advertisements lies a world of creativity, precision, and dedication. Join […]
AstorMueller, in collaboration with Myntra, proudly unveiled nu:beat, an exclusive range of sneakers that are an innovative fusion of fashion, music and cultural resonance. Crafted by Johanna Müller, a music enthusiast and the fourth-generation scion of Europe’s iconic Müller family, nu:beat pays homage to the legacy of exquisite shoemaking dating back to 1928. Johanna’s fervent […]
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