Flite, the family fashion footwear brand from Relaxo Footwears, has unveiled Bollywood actor Sanya Malhotra as its new face. The announcement comes with the launch of a fresh festive and wedding collection, giving consumers stylish choices for every celebration. The campaign is supported by a 360-degree marketing blitz that highlights confidence, individuality, and stepping ahead with […]
In line with the continued focus on private brands; the key strategic pillar of growth, this season, Shoppers Stop launched their new Fratini collection with their newest campaign ‘Live Epic’ with their brand ambassador, Sanya Malhotra. The ‘Live Epic’ campaign encapsulates the spirit of the Fratini girl, who exudes confidence and effortlessly expresses her unique […]
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