NEWS

Ludic’s First All-Home-Grown Canvas Sneaker Styles

Ahmedabad: “Canvas, but not as you know it.” With this promise, Ludic, the footwear-first lifestyle brand, launches an exclusively designed, manufactured, all-home-grown, enhanced canvas sneakers collection. These sneakers are designed to fit the style and comfort needs of men and women  – with shades that will complement every outfit, a style that will add to yours, and comfort […]

NEWS

Footwear brand Chupps appoints Khairav Duggal as CEO

Chupps, a direct-to-consumer footwear brand has strengthened its leadership team with the appointment of Khairav Duggal as its chief executive officer (CEO). In his new role, Duggal will oversee all aspects of Chupps’ operations, including product development, sourcing, sales, strategic planning, and e-commerce. Commenting on his new role, Khairav Duggal stated, “I look forward to […]

NEWS

PUMA signs rising cricket stars Riyan Parag and Nitish Kumar Reddy

PUMA India has signed cricketers Riyan Parag and Nitish Kumar Reddy to strengthen its connection with Gen Z consumers. Riyan Parag, a 22-year-old right-hand batsman from Guwahati, stands out as the highest run-scorer among uncapped players in a recent cricket league and was part of the victorious Indian Under-19 team at the 2018 Under-19 Cricket […]

NEWS

Ludic Unveils New ‘Enhanced Canvas’ Sneaker Collection

Footwear-focused lifestyle brand Ludic has launched a new collection of home-grown canvas sneakers. Designed and manufactured in-house, these sneakers cater to both men and women, blending classic and modern styles. The Enhanced Canvas Low sneakers merge timeless canvas design with unique details. Crafted from high-quality canvas fabric, suede, and leather panels, these sneakers feature extra […]

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