A Comprehensive Analysis – By: Shri Atul Kumar Mishra The footwear industry within the United States pulsates with vibrancy and dynamism, uniquely characterized by a fusion of high per capita income, the globe’s largest economy, and a longstanding tradition of housing some of the world’s premier footwear labels. Flourishing on a diverse range of factors, […]
The Converse x pgLang partnership is back, this time with a plot twist. Debuting in a black colorway of the pgLang for Converse Chuck 70, the collaboration introduces a chance-driven experience that will randomly ship one of two new variations of the shoe when it is ordered on converse.com. Founded in 2020 by Kendrick Lamar […]
FAST-R 2 NITRO™ ELITE PUMA heralds the arrival of the Fast-R 2 NITRO™ Elite, an unparalleled race-day running shoe poised to redefine performance standards. Evolving from the groundbreaking Fast-R NITRO™ Elite, this iteration boasts an astounding 22% surge in energy storage and up to 46% more raw energy return, promising a lighter, more efficient experience […]
Its new superpower: a Nike ZoomX Foam midsole, appearing for the first time in a Nike Basketball shoe. For Nike designers, adapting Nike ZoomX Foam to a basketball silhouette was a detailed process. The G.T. Cut 3 had to balance the foam’s next-level responsiveness with a low-to-the-ground court feel. The design teams achieved both goals: […]
The Nike Greater Than series is Nike’s basketball footwear system inspired by listening to the voice of the athlete to solve real on-court problems. Greater Than series footwear utilizes the best of Nike product innovations and technologies to help athletes at every level create space and maximize speed for effectiveness on the court around the […]
Nike athlete Eliud Kipchoge broke the previously elusive 2-hour marathon barrier, inspiring the world and proving that no human potential is limited. A revolutionary footwear innovation, a prototype of the Nike Alphafly NEXT%, helped Eliud run into the history books — and a new footwear category was born. Five years later, Nike athletes and the […]
This season, adidas and Yohji Yamamoto continue to subvert sporting codes with the introduction of the stripped back Y-3 KYASU sneaker. First unveiled on the runway during Yohji Yamamoto’s presentation at Paris Fashion Week in March 2023, the Y-3 KYASU is a raw, minimalist, expression of the intersection between adidas’ sporting heritage and the Japanese […]
adidas reveals the reimagined SUPERNOVA franchise with the first of three new silhouettes – SUPERNOVA RISE. Launching in a women’s and men’s specific last, the new running shoe is designed to deliver maximum comfort and help everyday runners be distraction-free. Throughout the development process, the Product and Design teams tapped into research conducted by adidas[1] with […]
adidas SPEZIAL announces the new Gazelle SPZL silhouette as part of the AW23 collection curated by adidas archivist and Spezial founder Gary Aspden. The Gazelle SPZL is modern take on the classic adidas silhouette which combines different elements of late 60’s,70’s and 80’s Gazelles. The upper specifications are completely re-worked and the shoes use a new […]
~A resplendent journey from Rome to Mumbai, experienced through the poetry of architecture and craftsmanship~ The essence of the magnificent Italian art of living arrives in Mumbai with the grand opening of Bulgari’s new boutique in the heart of the city’s burgeoning business and cultural epicenter, Jio World Plaza. The visionary architectural concept for the […]
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