Timberland, Betabrand team up for Crowdsourced Boot
Timberland and Betabrand have teamed up to create three crowdsourced product designs for Timberland’s newest collection called Craftletics. Betabrand is a crowdfunding company. Timberland’s design collective specifically worked directly with consumers to develop first-to-market Timberland products through a co-creation process. Consumers were asked to vote on one of three unisex trend concepts, weighing in on […]









