Brand Watch

INSIDE THE MIRAGGIO JOURNEY

DIPIKA CHOPRA, SHOES & ACCESSORIES, IN A TETE-E-TETE WITH MOHIT JAIN, FOUNDER & CEO OF MIRAGGIO, ON REDEFINING HANDBAGS FOR MODERN INDIA Miraggio, a contemporary Indian in 2019, has swiftly emerged as a go-to name in the accessible-luxury handbag space, crafting trend-led designs for the modern woman; from polished totes and satchels to chic crossbody […]

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Metro Shoes Annual Golden Foot Awards: Aman Shoe Factory Earns Dual Honours

Mumbai: At the prestigious Annual Golden Shoe Awards hosted by Metro Shoes, excellence in manufacturing and supply chain performance took center stage, spotlighting partners who consistently raise the bar in India’s footwear industry. This year, Aman Shoe Factory emerged as a standout performer, securing two significant accolades: Best Quality and On-Time Supply. The dual recognition […]

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EU Moves to Ban Destruction of Unsold Fashion Goods

The European Union has introduced new rules to stop companies from destroying unsold apparel, clothing accessories, and footwear, aiming to cut waste and carbon emissions. Currently, an estimated 4-9% of unsold textiles are destroyed, generating around 5.6 million tonnes of CO₂ annually. Under the Ecodesign for Sustainable Products Regulation (ESPR), large companies will face a […]

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Puma appoints Ramprasad Sridharan as India MD

Sportswear giant Puma has tapped Ramprasad Sridharan as its new managing director for India, effective December. He will report to Puma’s chief commercial officer, Matthias Bäumer. Sridharan brings over 25 years of brand-building experience across the Asia-Pacific region, with a career spanning leadership roles at United Colors of Benetton India, Reebok India and Clarks. Known […]

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From Europe to Mumbai: bugatti Arrives in Style to Sky City Mall

Renowned European footwear brand bugatti has officially entered Mumbai with the opening of its first-ever store in the city at Sky City Mall, Borivali on 5th September. Spanning over 1,000 square feet, the new outlet marks a significant step in bugatti’s retail expansion across India, bringing its signature blend of style, comfort, and European craftsmanship to Mumbai’s fashion-conscious shoppers. The […]

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Superkicks Unveils New Flagship Store in Mumbai

It’s been seven years since Superkicks first disrupted the retail landscape in Mumbai with the launch of their first store in Khar, marking a pivotal moment in India’s streetwear story. Now, Superkicks Mumbai has moved to a bigger space, starting an exciting new chapter. This new Mumbai flagship store is all set to be a dynamic cultural […]

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Strategic partnership between India Exposition Mart Limited (IEML) and Garment Technology Expo (GTE)

New Delhi | June 25, 2025 — In a landmark move to bolster India’s textile and apparel manufacturing ecosystem, India Exposition Mart Limited (IEML) has entered into a dynamic partnership with Garment Technology Expo Pvt. Ltd. to co-host and scale up India’s leading garment machinery and innovation trade show the Garment Technology Expo (GTE). This collaboration brings together two powerhouses: GTE’s […]

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Skechers to Be Acquired by 3G Capital in $8.5 Billion Transaction

Company to Remain Founder-Led and Focused on Growth, Innovation, and Comfort-Driven Footwear LOS ANGELES & NEW YORK – [May 5, 2025] – Skechers U.S.A., Inc. (NYSE: SKX), a Fortune 500 company and the world’s third-largest footwear brand, today announced it has entered into a definitive agreement to be acquired by global investment firm 3G Capital in an all-cash […]

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AstorMueller Announces its Indian Joint Venture: nuvora

AstorMueller AG, the Switzerland based renowned European footwear major that manages brands like bugatti, TT.BAGATT and Salamander has announced the formation of its Indian joint venture, nuvora. This strategic restructuring comes as part of AstorMueller’s broader push to make India one of its largest markets. Designed to accelerate market penetration and strengthen brand presence, it […]

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